Thursday, 23 September 2010

Audience Research

I went around and asked 20 different people questions about who my film trailer should be aimed at (10 male and 10 female). The questions i asked included What gender it should be aimed at, what age range and which Demographic group it should be aimed at. My results are as followed...

When asked what age it should be aimed at 14 out of 20 people said that it should be aimed at people who are 16 and over. insistently, i will attempt to make my film trailer appeal to a more mature audience. I will do this by maybe adding mild graphic scenes to my trailer. I will also maybe include some taboo language without it being to explicit.

When asked which gender it should be aimed at, 20 out of 20 people said it should be aimed at both genders, so i will attempt to keep the gender balance in my trailer even. I will do this by casting both men and woman and try to keep away from any offencive gender stereotypes.

When asked what Demographic group it should be aimed at, 12 out of 20 people said that it should be aimed at all groups, so I will attempt to make my film trailer appeal to every different group by doing several things. One thing being getting reviews off broadsheet newspapers to aim at the A and B group, while keeping plenty of action within the film trailer its self to appeal for the lower groups who wouldn't be to interested with the reviews and comments.

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